May Gurney is aiming to slash its carbon dioxide emissions by 50 per cent over the next three years as part of a commitment to ultimately be carbon neutral by 2014.
Bosses at the firm said more sensible approaches to fuel management would be adopted together with looking at different ways of working.
May Gurney head of sustainability Dr Tom Macagno said: “Some organisations choose to offset their carbon impact through planting trees.
“The real challenge is to change people’s behaviours because that delivers permanent and sustainable benefits. And that’s what we’re aiming to do at May Gurney.”
The carbon reduction programme covers many aspects of May Gurney’s operations across the UK.
It encourages its people to lift share, use video conferencing, public transport and home-working; investing in cleaner technologies, like renewable fuels; using technology, like hand-held devices and tracker data to reduce journeys; and exploring an internal ‘Carbon Tax’.
A cross-company Score (Sustainability by C02 Reductions in Emissions) Group, headed up by May Gurney board director Ian Findlater, will champion the C02 reduction initiative, starting with employees being encouraged to track and improve their personal carbon footprints.