A £50m scheme to regenerate the Bircherley Green Shopping Centre in Hertford has been given the green light by East Herts District Council.
Developers Wrenbridge and Savills Investment Management will replace the 1980s riverside shopping centre with a development featuring an 86-bed Premier Inn, 4,800 sq m of retail and food outlets and 70 new apartments.
The scheme, on a 1 ha site by the River Lea close to both the Hertford East and Hertford North stations, will also see the refurbishment of an existing car park and bus station.
Designed by architects Corstorphine + Wright, the development aims to create a larger and more flexible retail space in the town to attract larger occupiers into the area.
Savills Investment Management director of investment Lucy Winterburn said: “We are delighted with the unanimous support that the scheme received at committee.
“The result is a mixed-use scheme that is fit for purpose, meets occupational demand and will breathe new life into Hertford’s town centre.”
Plans for the redevelopment are being overseen by the Diageo Pension Trust, the owners of Bircherley Green Shopping Centre.
Tendering for the construction contracts is expected to begin in the first quarter of 2018.