Peter Miller, Westfield’s director of development, design and construction, said current economic uncertainty meant people from rival developers were looking to work for the firm.
Westfield has three regeneration schemes and seven shopping centres on the go in the UK, which when complete will amount to £11 billion-worth of assets under management.
Mr Miller said: “There are a lot of people out there who are a bit more uncertain about their futures elsewhere and that’s where we are able to weed out some quite good people.”
The Australian firm has opened a shopping centre in Derby but is arguably best known for its involvement in Westfield London - the huge scheme in White City it took over as sole developer from Multiplex when the Wembley Stadium builder decided to cut back on how much UK work it carried out.
Mr Miller admitted that when it took over the work back in summer 2006 he had to get over reputational issues in order to lure staff.
He said: “We needed some credibility in the marketplace not only as a developer but also as a construction design company.
“We had to build up the credibility of the company. That project had a bit of a cloud over it because of Wembley stadium.”
The firm is also behind the £1.6 billion Stratford City complex in east London, which is being developed ahead of the 2012 Olympics and will open the year before.
It is still without a fourth project director for Stratford City - it lost Terry Starr to developer Candy and Candy earlier this year - and Westfield’s director of construction Keith Whitmore said a replacement was still being sought.
He said: “We will replace him and are replacing him because the project requires another director. It requires that level of senior management.”