BUILDERS are set to get their own unique brand of tea to help them make a special construction cuppa.
The Make Mine a Builders brand is being specifically targeted at the industry and different blends will be test-marketed at the Interbuild show in Birmingham next week.
A spokeswoman for manufacturer Elmwood Ventures said: 'Builders have traditionally been the arbiters of a good, strong, no-nonsense cuppa and this brand will be launched exclusively to the building trade first.' The firm has joined forces with the Federation of Master Builders and three potential blends can be tested on the FMB's stand at Interbuild.
Every cup drunk will also help the industry, because part of the proceeds will go towards the FMB's Builders Foundation, which supports initiatives to attract new apprentices into construction.
Interbuild starts on Sunday 23 at the NEC in Birmingham and runs until Thursday 27.