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"We need to improve the perception of the industry from others"

Craig McPherson, branch manager at Jewson in Inverness, tells us why he loves construction.

How did you get into the industry?

I worked briefly as a labourer for a construction company for a year when I was 19 years old. After that, I went on to join Jewson as a management trainee at the Oban branch in October 2005 when I was 20 years old, where I then became branch manager when I was 24 years old.

What is the best thing about construction?

No day is ever the same and the challenges you face daily often test your knowledge and skill to their limits.

Whether that is dealing with a product issue, which involves learning a lot more about a specialist area of construction, or planning a workload to deadline with additional issues, this is what gives me a buzz!

If you could change one thing about the industry what would it be?

The “man’s world” environment - there is still more that can be done to restore the gender balance within our industry.

A male-only working environment can be very one dimensional, with everyone looking at situations in the same way.

A female influence on a male-dominated team helps to ensure a much more rounded balance of skills and viewpoints – this creates the best and most effective teams.

How should we encourage young people to join the industry?

I feel construction can still be seen as a dangerous and dirty profession, which involves a great deal of heavy labour.

We need to improve the perception of the industry from others and promote the wide variety of opportunities on offer.

Craig McPherson is branch manager at Jewson in Inverness

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