Shepherd Construction has won a £15.6m deal to design and build 50 apartments at Holland Park in Kensington.
Redrow London has chosen the firm to build 41 private apartments and nine affordable and shared apartments at 205 Holland Park Avenue.
Demolition works on the existing property are substantially complete and Shepherd is preparing the site for an imminent start on the building works.
The development will be a mixed-use scheme of five linked pavilions, rising from four to 10 storeys. Redrow unveiled the scheme in Singapore last October.
In addition to the apartments, 8,500 sq ft of artist studios will be situated on the ground-floor level and there will be a basement car park. Construction is expected to be complete in May 2015.
Shepherd’s recent residential and mixed-use contract wins have included the £64m development of Capitol Way, Colindale, and the £43m transformation of Spring Mews, Vauxhall.
Shepherd Construction regional managing director Mark Tant said it was a “significant win” for Shepherd as a leading contractor in the residential construction market.
He added: “The London luxury housing market has not only avoided the economic downturn but has thrived; year on year, high-end housing accounts for 4-5 per cent of construction in the city.”
Completion of Spring Mews, which includes accommodation for 400 students, a 93-bed hotel, office space, leisure facilities and a community centre, is scheduled for September 2014.
In July 2013, Shepherd confirmed its contract for the £64m Colindale scheme, where it is building 379 apartments across four six-storey buildings, 60,000 sq ft of retail space and a basement car park with more than 450 spaces.
In its most recent published results for the year to June 2013, Shepherd’s group turnover hit £748m – 11.4 per cent up from the £671.6m in the year to June 2012.
Pre-tax profit dropped 52.9 per cent to £13m after its construction division was affected by some problem contracts.
Among the group’s recent contracts was an £82m deal to build a train factory in Leeds for Hitachi and a £16m contract to build a library for the University of Leeds.