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Whole industry must embrace green methods

Sir,

Many organisations, including from parts of the construction sector, still act defensively in the face of the increasingly vocal green lobby.
Sir,

Many organisations, including from parts of the construction sector, still act defensively in the face of the increasingly vocal green lobby.

They often dismiss the dire warnings of green advocates as little more than scaremongering (‘Help is at hand for construction firms’, Green Week, September 6).

This shows that almost a quarter of construction companies still think they have no impact on the future of the environment.

What some of these organisations fail to recognise, though, is that it is possible to bring about change that provides substantial business benefits, but which also, inadvertently, can have positive environmental implications, and vice-versa.

One such example is document management software which, if implemented correctly, can reduce the need to store hard copies of emails and other corporate documentation.

While the environmentally-aware cite the use of such technology as an enabler in reducing paper-based waste and therefore minimising carbon footprints, the flipside is that there are also valid business benefits.

For instance, implementing this technology facilitates company-wide access to shared critical data and ensures that information required for compliance purposes is not lost, ultimately saving an organisation both time and money.

In order for the green lobby to succeed in winning over those in the construction industry who drag their feet, it is essential that they stress the concrete business benefits of ‘going green’.

Will Yandell
Director
Union Square Software
Nottingham